Colorado’s Shilo Sanders, Deion’s Son, Opts into EA Sports College Football 25
Colorado defensive end Shiloh Sanders signed a NIL deal with EA Sports ahead of the summer release of College Football 25, joining the ranks of other big names in college football who have signed similar deals.
Pete Nakos of On3 provided the scoop.
Working with the NIL marketplace Opendorse, the college football video game franchise is signing side NIL deals with some of the sport’s top athletes to promote the game.
“Those deals are not $600, rather each agreement is different and based on the athlete’s NIL value – basically, a negotiated marketing deal. A source has told On3 that a list of 100 priority athletes has been pieced together the last few weeks ahead of Thursday’s announcement.”
Other players included in the deal include Alabama quarterback Jalen Milroe, Texas quarterback Quinn Evers and Sanders’ teammate, wide receiver/defensive back Travis Hunter. According to Nakos, athletes who don’t fit into the aforementioned “priority” categories may still be selected by EA to “incorporate NIL into their games.” In exchange, these athletes receive $600 and a copy of the game.
Sanders is one of the Pro Football Hall of Famers and is the third son of Colorado head coach Deion Sanders. He has understandably been in the spotlight since his famous father took over Buffalo’s program before last season. Sanders, a defensive back entering his final college season, recorded 67 tackles (54 solo) and four forced fumbles in 2023.
He also returned an interception 80 yards for a touchdown. Sanders and his brother, Colorado defensive back Shader Sanders, left Jackson State University and moved to Colorado with their father after the 2022 season.
The Buffaloes, who were 1-11 in 2022, started this year 3-0 but finished just 1-8 in the Pac-12. After 10 teams left the Pac-12, the Buffaloes head to the Big 12 looking for a bigger challenge. The focus remains on the trio of Buffalo and Sanders, who begin their 2024 campaign in August. 31 games against North Dakota State.
